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Ignite X is a recognized, integrated marketing agency in Silicon Valley that delivers content marketing, executive branding, and public relations services.  


Ignite X specializes in helping technology startups grow their market visibility and brand. We bring expertise, connections and tenacity to helping brands break through the noise. Here are some of the things we've learned along the way. 

Extreme Makeover? No -- Extreme Hybrid Drives 150 mpg

Carmen Hughes


CNN ran a news segment on a new protype car, the XH150, that was unveiled yesterday at the Detroit auto show.  AFS Trinity Power Corp built its car using existing battery and electronics technology to show what the Big 3 could conceivably deliver to the market: a car that drives 150 miles per gallon. If you drive like many folks, under 40 miles a day, you won’t have to pay for gas. The only ergonomic hitch is that you do have to plug the car up everynight to charge it up. After you’ve driven more than 40 miles, the car converts to gas; it can drive highways too. Estimated cost is still TBD, but they only expect to charge a premium of about $8,700 over the price of hybrid cars that start at $25K. Very promising. If none of the Big 3 move to license Trinity’s patented technology, they will move to raise VC funding. If that’s the case, I hope they relocate to the San Francisco Bay Area so the company can build upon the new auto manufacturing hub taking root in Silicon Valley (ie: Tesla Corp.).  Nevertheless, this car could be available in as little as 3 years and if gas today in CA cost $3.50/gallon, I believe this type of benefit would be widely embraced like the Prius.