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333 Gellert Boulevard #218
Daly City, CA, 94015

650-227-3280 #101

Ignite X is a recognized, integrated marketing agency in Silicon Valley that delivers content marketing, executive branding, and public relations services.  

Blog

Ignite X specializes in helping technology startups grow their market visibility and brand. We bring expertise, connections and tenacity to helping brands break through the noise. Here are some of the things we've learned along the way. 

Got Truthiness? Why AI bots Will Become Our New Arbiter of News

Carmen Hughes

Why is it that everyone questions the validity of today’s “news stories”? For good reason! Today’s news is too slanted, often not fact-checked or increasingly downright false. What happened? If Bill Kovach and Tom Rosensteil’s Principles of Journalism no longer ring true for our society, can artificial intelligence replace media as our new arbiters of truthful news?

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How to prepare a vibrant product demo video

Carmen Hughes

Producing a high-quality product demo video for a website landing page requires a significant time investment. But, with a bit of pre-production it will all go smoothly. Here are 5 things you should think about before anyone picks up a video camera.

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7 Tips For Getting Your Tech Startup On TV

Carmen Hughes

Startups often rule out television as an opportunity for media coverage, believing that it’s too complicated or that they don’t have “the right stuff”.  It’s challenging and competitive to get on air, but with the right approach, you can increase your chances of seeing your company or product on TV screens in a local, regional or national market.  Read on to learn how to get your startup on TV. 

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5 Communication Tips to Overcome a Cyber Attack

Carmen Hughes

How a company communicates after a cyber attack will influence how they're judged by the public and portrayed by the media. Let's examine the ways you can approach your crisis communications. 

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